The concept of data privacy is relatively new and continues to evolve as new technologies advance. In addition to UC policies, there are a variety of state, federal and even foreign laws that govern data privacy. Data privacy laws are primarily concerned with keeping an individual’s personal data confidential, as well as enabling individuals to understand and control what data about them is being collected, who/what is collecting it, and how it is used. These laws also allow individuals to participate in the collection and use of their personal data where possible, and to be notified of any breach or unauthorized access or use of their data.